Kayla Nixon
Kayla Nixon began her career as a Pre-K teacher, driven by a passion for guiding children through early development and discovery. But in February 2019, her life—and ultimately her career path—shifted when she was diagnosed with uterine cancer at the age of 24. That experience became a turning point, prompting a transition from elementary education into marketing and, eventually, public health communications.
Though the industries may differ, Kayla sees a clear throughline between teaching and public health communication—they both require the ability to simplify complex information and present it in ways that are accessible, meaningful, and actionable. In her current work, she views communication as an opportunity not only to inform but to listen, respond with empathy, and build trust across communities.
Kayla considers it an honor to shape messaging that is inclusive, culturally competent, and rooted in care, developing communication that leaves a lasting, generational impact.
Currently, she works with associations, nonprofit organizations, startups, and boutique agencies to design strategic, people-centered communications that help individuals—particularly those from historically marginalized communities—make informed health decisions that improve their quality of life.
Championing Health. Building Communities.
My Communications Approach
Collateral Development
Crafting compelling narratives and engaging content is my jam. I specialize in content development and social media marketing that makes a statement. My experience includes producing a wide range of digital assets, such as newsletters, social media posts, and campaign toolkits and more. I have been instrumental in several brand revitalization initiatives, leading the development of new strategies that reflect organizational commitment to diversity and inclusivity.
Internal Communications
As a communications manager, I improve operational efficiency and stakeholder engagement by successfully implementing comprehensive internal communication strategies within the public health non-profit sector. My responsibilities have encompassed the development of standardized communication protocols, thought leadership content, and the cultivation of strong relationships within my team and staff at large.
Community Engagement
I cultivate meaningful relationships with donors and key stakeholders and leverage these connections to drive brand mission forward. I actively pursue opportunities to engage with field experts and use their insights to inform communication strategies, such as newsletters, articles, and social posts. My strategy centers community building through awareness campaigns that drive audience expansion and the amplification of diverse impact stories.
Campaigns
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Awareness Newsletter & Campaigns
The Foundation for Women’s Cancer Awareness Newsletter and associated campaigns are a central component of a strategy to build a stronger, more connected community. I originated this initiative in my first year to leverage audience segmentation and tailor critical health information to specific marginalized groups and those most affected by disparities within the healthcare system. This approach ensures that we meet the unique needs of each group, providing targeted messaging that fosters engagement, awareness, and ultimately, better health outcomes.
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SGO 2025 Annual Meeting on Women's Cancer
This multi-day event is attended by over 2,000 oncologists, researchers, and industry professionals and includes masterclasses, focused forums, scientific plenaries, keynote speeches, networking opportunities, panel discussions and more on the latest advancements in gynecologic cancer care. Social media played an important role before, during, and after the event to amplify key messages and session takeaways, facilitate real-time discussions, and connect with a broader audience beyond in-person attendees.
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#MoreThanAMoment
This campaign was launched during Black History Month to increase recognition of the diverse membership within the Society of Gynecologic Oncology. It aimed to honor historical Black figures in gynecologic oncology and highlight broader topics such as reproductive justice. Equally important was its focus on amplifying voices of contemporary Black leaders in the field. Research focused on key issues affecting Black communities, including mistrust of the medical system, limited access to care, and underrepresentation of Black patients in follow-up care and clinical trials.
Get in Touch
I am actively seeking full-time opportunities and communications consulting projects. Let's discuss how we can work together.
Health Matters
Through thoughtful analysis, personal stories and professional insights, this blog explores the intersection of identity, health equity and strategies in pursuit of better health for all.
